CHRIS CLARKE - CO-FOUNDER AND CHIEF EXECUTIVE OFFICER, PUREGROWTH GROUP
Children of Fallen Patriots Board of Advisors, Advisor
Chris is a social entrepreneur with a unique mix of vision, creativity and global operational expertise. His core strengths include business and brand strategy, new product innovation and creative thinking, that together, work to yield measurable and significant business results.
In 2011, Chris co-founded PureGrowth Group a collective focused on inventing, investing in and advising businesses that change the status quo. Chris's first venture at Pure was to develop and launch a new naturally powered energy shot brand, SK energy, which has quickly become #2 in the $2.2B energy shot category with expansive distribution in over 70,000 doors across the US. Soon thereafter, Chris's passion for creating sustainable business growth led to the launch of PureGrowth Partners and PureMedia both which focus on leveraging disruptive thinking and technological innovation to drive maximum profit, efficiencies, consumer engagement and most of all brand love.
In 2002, Chris founded Nitro. As Chairman and Chief Creative Officer he and his team helped reposition the advertising industry by vertically integrating holistic industry offerings: innovation, brand strategy, traditional advertising, and digital advertising. Nitro quickly became a global network with a client base that included Mars, Nike, Unilever and Coca-Cola. In 2009, Chris merged Nitro with Sapient, creating SapientNitro, which became the largest independent advertising agency and biggest digital agency in the world. When Chris left SapientNitro in 2011, it had 9,500 employees, 35 offices around the world and a market capitalization in excess of $2B.
Chris is an active philanthropist. He has helped establish a number of philanthropic organizations including: Celebration of Life, Malaria No More, Millennium Promise and Goldie Hawn’s MindUp Foundation where he is also an active board member.