Apr 29, 2016

In remembrance of military members who’ve lost their lives while serving the United States and in honor of the surviving families, PepsiCo has launched a 5000-mile relay across the country that began in Seattle and will end in White Plains, NY on May 24th to help spread awareness for Children of Fallen Patriots Foundation (Fallen Patriots). Using normal business routes, U.S. Military Veteran PepsiCo drivers will pass off a flag to each other at 31 different relay points.


"Pepsico's partnership with Children of Fallen Patriots directly benefits military children of servicemen and women who have sacrificed everything for our country. Rolling Remembrance generates tremendous support and the awareness its brings about across the country, helps us provide college scholarships and educational assistance to more of the estimated 20,000 children who have lost an active duty parent in the past 35 years,” explained Kendra E. Davenport, President of Children of Fallen Patriots Foundation. “We're very grateful to Pepsico for their commitment to military families.  They do more than just donate - they inspire people to get involved."

Fallen Patriots works to give children of the fallen hope and opportunity, especially the opportunities that come with a college education. Over 97% of those killed in action are men, leaving mothers, who earn on average less than $50,000 per year, with the financial responsibilities of raising a family. Fallen Patriots is committed to providing resources so children of the fallen can achieve their dreams.

The Rolling Remembrance flag was originally flown on a UH-60M Blackhawk Helicopter in Afghanistan during Operation Enduring Freedom 2012. After a moving kick-off in Seattle, Rolling Remembrance has continued south with PBC transport driver and US Army veteran, Duane Monteith, making multiple stops. At each of the locations, the local teams were on hand to greet the flag in order to pay tribute to the sacrifices of veterans and their families as we prepare for Memorial Day.

Awareness is not the only benefit for Fallen Patriots. While the Rolling Remembrance flag is relayed at each site, financial participation from the local community is encouraged. There are opportunities for anyone to get involved and support the Rolling Remembrance campaign:

Last year, the Rolling Remembrance campaign raised over $50,000 for Fallen Patriots. While incredibly generous, nearly 20,000 children from all across America are still in need of future assistance. Fallen Patriots continues to work to honor those who are no longer with us by giving to those they left behind.